Samsung 98" Class Crystal UHD DU9000

See a wider range of colors

A bright picture

Mega Contrast
Automatically adjusts the brightness and contrast and reduces the difference between light and dark areas.

TV and soundbar in sync

Q-Symphony
Only Samsung gives you the power to unlock incredible sound when you pair a Samsung TV with a Q-series or S-series soundbar.

Access Free Channels with Samsung TV Plus and more

Smooth Motion

Motion Xcelerator 120Hz
Experience smooth action with exceptional motion enhancements. Get crisp visuals at a speed of 120 frames per second for a seamless picture.

A big beautiful picture for everyday viewing

Make the most of your big screen with a wide picture ratio that displays every color in crisp 4K resolution. Add ultra-smooth action and improved contrast to the mix for a hugely impressive view.

See content in 4K

4K Upscaling
Get a clearer picture for more of your shows and videos. 4K Upscaling transforms each pixel for improved content.

AI-powered picture enhancements

Supersize Picture Enhancer
AI-enhanced picture quality optimized for a super large screen. The Supersize Picture Enhancer reduces noise and increases sharpness, even at its biggest size.

The best smart tv platform with multi-year software support

Samsung Tizen OS
Stream your favorite shows. Play games. Work out with a trainer. Do all you enjoy with Smart TV Powered by Tizen. Discover your must-have apps and streaming services all just a few clicks away.

Clear contrast

Optimize game play

Game Bar
Enhance your performance in both console and cloud gaming. Change the screen ratio and get features like AI Auto Game Mode, Mini Map Auto Detection and virtual aiming.

Colorful content

Crystal Processor 4K
See content as it was meant to be viewed, in dazzling 4K. The processor automatically transforms color, sound and more.